Consumers Prefer Wear-Dated SoftTouch™ & Scotchgard Technology™

We're Not the Only Ones Who Believe That Wear-Dated® Carpet Is the Best

We can sing the praises of our premium Wear-Dated® nylon carpet as much as we want, but consumers will always have the final say. And when it comes to earning the distinction of being a great carpet, this can be one extremely tough and unforgiving crowd.

Our aim is to provide a product that meets and exceeds the expectations of your household in every aspect necessary. Factors such as durability, value, stain resistance, and product quality remain the most influential to consumers when deciding to make a purchase.

By partnering with Scotchgard, we've earned the preference of the most important group of critics we face- everyday families with bustling households. In Brandware Group surveys, Wear-Dated SoftTouch™ with Scotchgard Advanced Repel Technology™ received the highest reviews from testers as the softest to touch and superior stain resistance, soil resistance, and cleaning ease.

In fact, Wear-Dated SoftTouch with Soft Fusion Technology™ was rated the softest at a better than 5-to-1 margin over leading competitors. And this incredibly soft carpet performs just as well as it feels. Consumers overwhelmingly chose Wear-Dated with Scotchgard Advanced Repel Technology™ due to the performance against stains and soil, in addition to the easy cleanability.

Consumer preference has everything to do with consumer trust. When three trusted brands like Mohawk, Wear-Dated, and Scotchgard combine to produce a carpet of the highest quality level, it makes your purchasing decision that much easier.